Cardboard Dial-A-Wheel was issued in 1958 by Mercury Motors to advertise and promote the
Mercury Monterey Model. You can dial Weight, Height, Wheelbase, Horsepower and other factors
and the wheel will always tell you why Mercury is the best choice between Ford Fairlane,
Chevrolet Bel-Air and the Plymouth Belvedere. 6" diameter and still in great shape. Two Sided.
A fun little item for the automotive collector.